Strategic Planning

Making . Telling . Doing
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Strategic Planning OGSM


  • Is it clear to everyone where the organisation is going in the long term?
  • Do you have a plan to realise your wanted growth?
  • Is your plan short and clear?
  • Are all the employees involved in the process and execution of your plan?

We can ensure you that many businesses and business leaders have difficulties responding positively to these questions. That is why Business Markers developed a one page strategy model. S-OGSM2 is a combination of OGSM and Situational Assessment. OGSM stands for Objective, Goals, Strategies and Measures. The OGSM methodology translates the objective (mission and vision) into strategies and strategies into actions. This makes it a powerful mean to make choices, safeguard focus and progress and get results. On top of that, it is a perfect tool for communicating the business strategy to all employees.

Preperation and Inspiration are key: Situational Assessment

To guarantee success we start the OGSM workshop well prepared. The PWR-SWTT-framework is used to assess Strengths, Weaknesses, Trends and Threats of the business. Together we discuss and select priorities to make sure the OGSM can focus on the topics that are the most important (long and/or short term) for your organisation. Over the years we have developed over 30 methodologies to smoothen this process.

Win outside by starting within

Successful organisations also include the V of Values in their OGSM. In a global market it is important to differentiate yourself and your unique values can do so. Values help growing companies to win outside by starting within. In our Engaged People pillar we’ll tell you all about it.

Getting started

Ready to get started? Sign up for one of our OGSM trainings, download the OGSM template or contact one of our OGSM coaches.
Contact us now and we’ll get in touch.

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