Leonoor Moerman

Meet the team

Leonoor Moerman

Short summary of what you can find on my CV:

  • Senior leader with almost 20 years of experience in customer centricity and strategy design & execution at Unilever
    • Global Shopper Experience Capability Director
    • Regional Health & Beauty Channel Director (North & Latin America)
    • Various local roles in Customer Marketing & Category Management (BENELUX, UK, Global)
  • A track record in creating strategy, building customer centric organisations, leading change and driving performance across highly competitive markets.
  • Broad experience in FMCG: Food, Home & Personal Care with a deep expertise in Health & Beauty
  • Guest lecturer Nyenrode Business University (Customer Experience)
  • Associate Partner Business Markers Netherlands


Leonoor guides clients to build actionable strategies, knows how to land it in your organisation to make sure it delivers results. She is a strong community builder to ensure everyone internally & externally lives and breathes your company strategy. During her career Leonoor has worked at the cutting edge of Marketing & Sales and knows how to build customer centric organisations. Today she helps her clients to transform channel thinking, set up new customer focused departments and build capabilities in the expert areas of Channel Management,  Category Management and Customer Experience.


Customer Experience Management

Marketing & Communication Planning


Presentation skills for executives


Strategic Plan

Strategy & Execution


BusinessMarkers Tools - Killer Presentation Skills

What's typical about Leonoor?

Her energy is contagious! She is passionate to bring everyone on board and will make you feel you are part of the journey!  She loves road & gravel cycling (off the beaten track) and participate in races abroad. Leonoor enjoys beach walks with her Weimaraner pup and long al fresco dinners with friends.

What can I mean for you/our customer?

Would you like someone to guide you landing actionable strategy in your organisation with passion & energy? Would like to embed a customer centric approach in your company?
You can contact Leonoor anytime, have a chat over coffee, she will be open to think along and support you in the next phase of growth & development.

Let's get in touch:

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Business Markers

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Tel: +32 2 808 83 95


Tel:+49 2161 56 33 864

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Business Markers Cvba
Naastveldstraat 156, 9160 Lokeren, Belgium
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Business Markers GmbH & Co. KG
Am Nordpark 3, 41069 Mönchengladbach