Rob guides mid-size companies and multinationals particularly into “actionable strategy, implementing & embedding strategies and helping sales teams across Europe & South East Asia in their journey towards customer centricity”. His approach is helping organizations in a practical and hands-on way. By using a mix of strategy, empathy and practical tools. He will assure that results will be delivered. Besides this, Rob helps to scale sustainable innovations by connecting start-ups across the world with corporations. He is a board member in various charities and acts as a non-executive director.